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THIS CONTEST IS OFFERED BY SAILUN TIRE AMERICAS INC. (THE “SPONSOR”) AND IS ONLY OPEN TO RESIDENTS OF CANADA AND IS GOVERNED BY CANADIAN LAW AND THE LAWS OF THE PROVINCE OF ONTARIO AND FEDERAL LAWS, AS APPLICABLE. NO PURCHASE NECESSARY TO ENTER OR WIN. MAKING A PURCHASE OR PAYMENT OF ANY KIND WILL NOT INCREASE YOUR CHANCES OF WINNING. SEE BELOW FOR FULL CONTEST DETAILS. PARTICIPATION IN THIS CONTEST CONSTITUTES FULL AND UNCONDITIONAL ACCEPTANCE OF, AND AGREEMENT TO BE LEGALLY BOUND BY, THESE CONTEST RULES (THE “CONTEST RULES”).

This “Win a Set of Arctic Vision Winter Tires” (the “Contest”) begins on November 15, 2025 at 10:00 a.m. Eastern Time (“ET”) and ends on November 30, 2025 at 11:59 p.m. ET (the “Contest Period”). Entries received before or after the Contest Period are void. Sponsor’s computer is the official time-keeping device for the Contest.

The Contest is open to all legal residents of Canada who, as of the start of the Contest Period, have reached the age of majority in their province or territory of residence (an “Entrant”). Employees, directors and officers of the Sponsor and its agents, affiliates, subsidiaries, advertising and promotion agencies (the “Contest Parties”) and the immediate family members (defined as parents, children, siblings, spouse, and life partners), and/or those living in the same household, of each such person are not eligible to enter the Contest.

NO PURCHASE NECESSARY. To participate in this Contest, the Entrant must have a valid Instagram profile. If the Entrant does not have a profile, the Entrant may register in accordance with the enrollment instructions for a free account (please note you must agree to Instagram’s Terms of Use at https://help.instagram.com/581066165581870 to register).

To enter the Contest and obtain one (1) entry (“Regular Entry”), Entrants must, during the Contest Period:

  • follow, and stay following until a winner of this Contest is selected, the Sponsor on Instagram under the account [@rovelotire] (the “Sponsor Account”);
  • complete and submit the entry form during the Contest Period by going to [https://rovelotire.ca/outsmart-winter/ (“Contest Website”) and filling in the Entrant’s first and last name, email address, province/territory, Instagram account, a short quiz, and other required information.

To obtain one (1) optional additional entry (“Bonus Entry”, and together with the Regular Entry, the “Entries”), Entrants must post an Instagram comment (each a “Comment”), using the Entrant’s Instagram account identified in the Regular Entry, that describes the entrant’s best winter driving tip on the Sponsor Account’s post dated [November 15, 2025] that invites Entrants to enter the Contest. Bonus Entries are not valid unless the Entrant has also submitted a valid Regular Entry.

To be valid, Comments must: (i) not be deleted during the Contest Period; (ii) not contain any name/image/likeness/voice of any third parties without their consent; (iii) not infringe on any third party rights, including intellectual property rights; (iv) not contain content created using generative artificial intelligence; (v) not contain music; (vi) comply with the Instagram terms of service or terms of use and technical requirements; and (ix) be in compliance with these Contest Rules.

Entrants may only use one (1) email address and one (1) Instagram account to enter the Contest. If it is discovered that an Entrant has attempted to: (i) submit more than one (1) Regular Entry and one (1) Bonus Entry during the Contest Period; or (ii) use more than one (1) email address or Instagram account to enter the Contest; then (in the sole discretion of the Sponsor) the Entrant may be disqualified from the Contest and all of their Entries may be voided. Regular Entries will automatically be rejected if the entry form is not fully completed and submitted during the Contest Period. Regular Entries will be deemed to be submitted by the authorized account holder of the e-mail address associated with the entry. For the purpose of these Contest Rules, “authorized account holder” of an e-mail address is defined as the natural person who is assigned to an e-mail address by an Internet access provider, on-line service provider, or other organization responsible for assigning e-mail addresses for the domain associated with the submitted e-mail address. Bonus Entries shall be deemed to be submitted by the authorized account holder of the Instagram account associated with the Bonus Entry. The “authorized account holder” of an Instagram account is defined as the person who is assigned an account by Instagram.

The Entrant selected as the Contest winner may be required to provide the Sponsor with proof (in a form acceptable to the Sponsor – including, without limitation, government issued photo identification) that such selected Entrant is the authorized account holder of the Instagram and/or email account associated with the winning Entry. Normal Internet access and device usage charges imposed by your online service may apply. Use of any automated system to enter or otherwise participate in this Contest is prohibited and will automatically result in disqualification.

Limit: Each Entrant may submit a maximum of one (1) Regular Entry, and one (1) Bonus Entry.

There is one (1) prize available to be won (the “Prize”).

The Prize consists of:

  • one (1) set of four (4) Arctic Vision passenger vehicle winter tires;
    • one (1) Ultimate Smart Drivers Pack which consists of:
      • a pair of AI glasses;
      • a self-cleaning water bottle; and
      • a 1K 1080p dashboard camera.

The approximate retail value of the Prize is [APPROXIMATE VALUE, CAD $1500 depending on tire size selected by the winner].

Prize is provided “as is” and without any warranty of any kind. Prize must be accepted as awarded and is non-transferrable. No cash redemption or Prize substitution allowed by winner. Sponsor reserves the right to substitute a Prize of equal or greater value if the advertised Prize becomes unavailable. Winner is not entitled to monetary difference between actual Prize value and stated approximate retail value, if any.

Prize may be claimed by winner at the Sponsor’s warehouse or at a local dealer, subject to the location of winner.

Tire installation is responsibility of winner and not included in Prize. Winner will be responsible for any expense not explicitly included in the Prize, including pick up of tires and installation of tires on vehicle.

Prize will be awarded to a verified winner only. Sponsor will not replace any lost or stolen Prize.

On or about December 8, 2025 (“Draw Date”), one (1) Entrant will be selected by a random draw conducted by Sailun Tire Americas Inc., from all eligible entries received during the Contest Period. The odds of being selected as a potential winner depend on the total number of eligible entries received. The selected Entrant will be notified by email from the Sponsor and the notification will include how to fully comply with these Contest Rules in order to be declared a winner.

n the event the selected Entrant cannot be contacted or does not respond within two (2) business days of the Sponsor’s initial attempt, the Entrant will be disqualified and an alternate Entrant will be selected. The Sponsor is not responsible for the failure for any reason whatsoever of a selected Entrant to receive notification or for the Sponsor’s failure to receive a selected Entrant’s response. Proof of identification must be provided upon request.

Before being declared a winner, the Entrant will be required to correctly answer, without assistance of any kind, whether mechanical or otherwise, a time-limited mathematical skill-testing question to be administered during a pre-arranged telephone call or by e-mail.

By accepting the Prize, the Entrant agrees (a) that they have received, read and complied with, and confirmed that they are eligible in accordance with, these Contest Rules; (b) that the Prize must be accepted as awarded and is not transferable, assignable or convertible to cash; (c) that they accept the Prize as offered; (d) that, in consideration for the Prize, they release and forever discharge the Contest Parties and each of their respective agents, employees, directors, successors, and assigns (collectively, the “Released Parties”), as well as Meta and Instagram, from any and all claims, actions, costs, liabilities or damages which may arise directly or indirectly in connection with the Contest, including comments on the Post, the Entrant’s participation therein and/or their use or receipt of the Prize; (e) to assume all responsibility and liability relating the Entrant’s participation in the Contest and the use and receipt of the Prize, including but not limited to installation of the tires, and to indemnify the Sponsor for any loss, injury, accident, misfortune or damage which results from any negligent and/or willful misconduct in connection with the Contest, the comments on the Post, or the use and/or receipt of the Prize; (f) to allow the Sponsor to use the Entrant’s name, voice, photograph, likeness and statements in any advertising or publicity carried out by or on behalf of Sponsor about the Contest in any manner whatsoever and in any medium, including print, broadcast or the internet, without further notice or compensation; and (g) to sign and return release and declaration documentation confirming the foregoing if requested by the Sponsor in its discretion.

Under no circumstances will the Sponsor be responsible for awarding more than the single Prize as expressly contemplated in these Contest Rules.

By entering the Contest, the Entrant agrees to abide by these Contest Rules and by the interpretation of these Contest Rules by the Sponsor. The decisions of the Sponsor with respect to all aspects of this Contest are final and binding on all Entrants without right of appeal.

The Contest is in no way sponsored, endorsed, or administered by, or associated with Meta or Instagram. The Released Parties, Meta and Instagram assume no responsibility or liability for lost, late, unintelligible/illegible, falsified, damaged, misdirected or incomplete entries, notifications, responses, or replies, or for any computer, online, software, telephone, hardware or technical malfunctions that may occur, including but not limited to malfunctions that may affect the transmission or non-transmission of an entry. The Released Parties, Meta and Instagram are not responsible for any incorrect or inaccurate information, whether caused by website users or by any of the equipment or programming associated with or utilized in the Contest or by any technical or human error which may occur in the administration of the Contest. The Released Parties, Meta and Instagram assume no responsibility for any error, omission, interruption, deletion, defect, delay in operation or transmission, communications line failure, theft or destruction or unauthorized access to, or alteration of, entries. The Released Parties, Meta and Instagram are not responsible for any problems, failures or technical malfunction of any telephone network or lines, computer online systems, servers, providers, computer equipment, software, e-mail, players, or browsers, on account of technical problems or traffic congestion on the Internet, at any website or Instagram account, or on account of any combination of the foregoing. The Released Parties, Meta and Instagram are not responsible for any injury or damage to Entrant or to any computer related to or resulting from participating or downloading materials in this Contest. Entrant assumes liability for injuries caused or claimed to be caused by participating in the Contest, or by the acceptance, possession, use of, or failure to receive any Prize,including but not limited to installation of tires.

The Sponsor reserves the right, in its sole discretion, to disqualify any Entrant found to be: (a) violating the Contest Rules; (b) tampering or attempting to tamper with the entry process or the operation of the Contestor the Contest Website; (c) violating the terms of service, conditions of use and/or general rules or guidelines of any online property or service of the Sponsor; and/or (d) acting in an unsportsmanlike or disruptive manner, or with intent to annoy, abuse, threaten or harass any other person.

Entries that are late, inaccessible, unviewable, contain false information, are damaged, misdirected, corrupted, mutilated, garbled or incomplete, altered or otherwise irregular or that do not conform with or satisfy any or all of the conditions these Contest Rules will be judged void. At the sole discretion of the Sponsor, use of any automated, script, macro or robotic program, fake accounts, or use of multiple email accounts by the same person may result in disqualification of the Entrant, at the sole discretion of the Sponsor. Any attempt to deliberately undermine the legitimate operation of this Contest is a violation of criminal and civil laws and should such an attempt be made, the Sponsor reserves the right to seek remedies and damages to the fullest extent permitted by law, including criminal prosecution.

The Sponsor reserves the right to cancel, suspend, withdraw or amend this Contest in any way, without prior notice or obligation, in the event of an error, technical problem, computer virus, bugs, tampering, unauthorized intervention, fraud, impersonation, technical failure or any other cause beyond the reasonable control of the Sponsor that interferes with the proper conduct of this Contest as contemplated by these Contest Rules.

By entering the Contest, the Entrant agrees that:

  • the Entrant releases the Released Parties, Meta and Instagram and forever discharges the Released Parties, Meta and Instagram from any and all claims, actions, costs, liabilities or damages which may arise directly or indirectly in connection with the Contest, the Entrant’s participation therein and/or their use or receipt of the Prize;
    • the Entrant has all necessary licenses, consents and rights in and to the Comment to enter the Comment in the Contest;
    • the Entrant’s Comment does not violate any law, statute, ordinance, or regulation;
    • the Entrant’s Comment does not contain any reference to or name, image, voice, likeness of any third parties, unless consent has been obtained from all such individuals;
    • the Entrant’s Comment will not give rise to any claims of infringement, invasion of privacy or publicity, or infringe on any rights and/or interest of any third party, or give rise to any claims for payment whatsoever; and
    • the Entrant’s Comment is not defamatory, trade libelous, pornographic or obscene, and further that it will not contain, depict, include, discuss or involve, without limitation, any of the following:
      • Nudity;
      • Sexual activity;
      • Crude, vulgar or offensive language and/or symbols;
      • Derogatory characterizations of any ethnic, racial, sexual or religious groups;
      • Content that endorses, condones or discusses any illegal, inappropriate or risky activity, behaviour or conduct;
      • Personal information of individuals, including without limitation, images, names and addresses (physical or e-mail), except as permitted by these Contest Rules;
      • Conduct or other activities in violation of these Contest Rules;
      • Commercial messages, comparisons or solicitations for products or services;
      • Any identifiable third party products and/or trade-marks, brands or logos;
      • URLS or links to any websites; and
      • Any other content that is or could be considered inappropriate, unsuitable or offensive, all as determined by the Sponsor and/or the contest judges in their sole discretion.

By submitting a Comment, the Entrant agrees that the Comment complies with all conditions in these Contest Rules. The Sponsor and those associated with it will bear no legal liability, expressed or implied, regarding the use of the Comment by the Sponsor and the Released Parties shall be held harmless by an Entrant in the event it is subsequently discovered that the Entrant has departed from or not fully complied with any of the Contest Rules.

By entering the Contest and submitting a Comment, each Entrant: (i) grants to the Sponsor, in perpetuity, a non-exclusive license to publish, display, reproduce, modify, edit or otherwise use the Comment, in whole or in part, for advertising or promoting the Contest or for any other reason; (ii) waives all moral rights in and to the Comment in favour of the Sponsor; and (iii) agrees to release and hold harmless the Released Parties, Meta and Instagram from and against any and all claims based on publicity rights, defamation, invasion of privacy, copyright infringement, trademark infringement or any other intellectual property related cause of action that relate in any way to the Comment. For greater certainty and the avoidance of any doubt, the Sponsor reserves the right, in its sole and absolute discretion and at any time, to modify, edit or disqualify any Comment if a complaint is received with respect to the Comment, or for any other reason. If the Sponsor determines, in its sole and absolute discretion, that any Comment does not comply with any or all of these Contest Rules for any reason at any time, then the Sponsor reserves the right, in its sole and absolute discretion, to disqualify the Comment and/or the associated Entrant. The Sponsor reserves the right to request from the Instagram platform that the Comment be removed if it does not comply with these Contest Rules.

By entering the Contest, Entrant releases and holds the Sponsor harmless from any and all liability for any injuries, loss or damage of any kind to the Entrant or any other person, including personal injury, death, or property damage, resulting in whole or in part, directly or indirectly, from acceptance, possession, use or misuse of any Prize, participation in the Contest, any breach of these Contest Rules, or in any Prize-related activity. The Entrant agrees to fully indemnify the Sponsor from any and all claims by third parties relating to the Contest, without limitation.

By entering this Contest, each Entrant expressly consents to the Sponsor, its agents, representatives, and service providers storing, sharing and using the personal information submitted with their entry and communications with the Sponsor on Instagram only for the purpose of administering the Contest and in accordance with Sponsor’s Privacy Policy (available at: https://sailuntire.ca/en/plt/privacy-policy ) unless the Entrant otherwise agrees to receive further communications from the Sponsor. The Entrant’s use of Instagram is subject to Instagram’s privacy policy, as applicable. Any questions or comments regarding the Contest should be directed to the Sponsor.

In the event of any discrepancy or inconsistency between the terms and conditions of these Contest Rules and disclosures or other statements contained in any Contest related materials, including but not limited to point of sale, television, print or online advertising, the terms and conditions of these Contest Rules shall prevail, govern, and control.

All intellectual property, including but not limited to trademarks, trade names, logos, designs, promotional materials, web pages, source codes, drawings, illustrations, slogans and representations associated with Sponsor and/or the Contest, are owned by the Sponsor and/or its affiliates. All rights are reserved. Unauthorized copying or use of any copyrighted material or intellectual property without the express written consent of its owner is strictly prohibited.

This Contest is subject to all applicable federal, provincial, territorial and municipal laws. Void where prohibited by law. All issues and questions concerning the construction, validity, interpretation and enforceability of these Contest Rules or the rights and obligations as between the Entrant and the Sponsor in connection with the Contest shall be governed by and construed in accordance with the laws of the province of Ontario and federal laws, as applicable, including procedural provisions without giving effect to any choice of law or conflict of law rules or provisions that would cause the application of any other jurisdiction’s laws. The invalidity or unenforceability of any provision of these Contest Rules shall not affect the validity or enforceability of any other provision. If any provision of these Contest Rules is determined to be invalid or otherwise unenforceable, then these Contest Rules shall be construed in accordance with their terms as if the invalid or unenforceable provision was not contained therein.